Shouting out “I LOVE EATING THIS TASTY STICK!” will definitely make the wrong impression but it is something that just bursts out when I have this between the palms of my hand….

I think we should first clarify that I am talking about Umai-Bo, a delicious Japanese snack that is a part of any childs’ daily intake. Along with its delicious crispy texture and huge variation of flavours the mascot, Umaemon, is a pun/copy of the famous Doraemon. (I mean who would not go “awesommeeeee” at a Doraemon look-alike boxing an octopus!?)

Flavours starting from top left and going clockwise: Prawn Mayonnaise, Salami, Vegetable salad, Corn potage, Cheese, Chicken curry, Mentaiko and tonkatsu sauce

Recently my Aunty came over and I asked her to bring me some of these tasty-sticks and I was pleasantly surprised by a sports bag full of Umaibo! She brought me 8 packs of 30 and 3 of the larger assorted Umaibo packs. When I first saw the larger assortment packs I was hoping that it was actually a giant Umaibo but all the different flavours that it came with was still good.

Some of the other flavours (left to right): Teriyaki Burger, Beef Tongue and Pork Kimchi

Yas had posted on his method of eating tasty sticks but here is my method for the greedy people hee hee:

Step 1 – pick up your chosen tasty stick

Step 2 – peel away a strip of the foil which is very easy cos of the tabs at the top

Step 3 – expose half of the tasty stick

Step 4 -*BAKU* bite half and soak up all of the intense flavouring

Step 5 – pop the rest of the stick in you mouth and let out a big satisfied moan

Step 6 – Check the bottom of the packet for crumbs and other flavourings in the wrapper

Step 7 – choose your next victim and repeat

Now who wants to party it up with my Tasty-sticks ?

FFichiban

1. Jacq Says:
   November 7th, 2009 at 2:31 pm

   Haha count me in for the tasty-stick party! What’s the texture like? It sort of looks like an elongated cheezel

2. Y Says:
   November 7th, 2009 at 2:32 pm

   Ok, I don’t even know what tasty stick is but I want one. Is it like a super long cheezel??

3. The Ninja Says:
   November 7th, 2009 at 2:51 pm

   Could use a wakizashi as a skewer for a hundred of these babies.

4. Yas Says:
   November 7th, 2009 at 3:10 pm

   Oh man, you still have that much to yourself? You’re now official Umaibo reseller in Australia!

   and I admit it, I’m a nutritiously challenged adult child. ;p

5. Fefifofum Says:
   November 7th, 2009 at 3:40 pm

   I finished all mine =( I managed to take a big packet to Italy with me though I remember.

6. Taz Says:
   November 7th, 2009 at 4:08 pm

   Is it like a big crispy stick? Really intrigued by the flavours

7. D Says:
   November 8th, 2009 at 8:14 pm

   I want to eat your tasty stick(s)..!

8. FFichiban Says:
   November 9th, 2009 at 11:40 am

   Jacq – Hee hee yup like a elongated cheezel but with different flavours that will blow your mind!
   Y – Hee hee maybe a bit lighter and not as hard as a cheezel, haven’t had cheezels in aggess
   The Ninja – Make sure you don’t poke yourself when your eating them tho
   Yas – Haha yeahh I think I might be umaiboed out soon…
   Fefifofum – Hee hee that’s the spirit ^^!
   Taz – Yupp biig and crispy!
   D – Oh you… tee hee hee hee

9. restaurantgroupie Says:
   November 9th, 2009 at 7:07 pm

   oh yes i had these in japan! our optometrist gave them to us free – they were fabulous! great to see someone else loves them too! can you get them in oz yet?

10. Lorraine @NotQuiteNigella Says:
    November 10th, 2009 at 7:25 pm

    I love these sticks and how they’re only 20Y in Japan! And it’s kind of like portion controlled chips no?

11. Trisha Says:
    November 11th, 2009 at 9:34 pm

    Hahahahaha that’s a lot of Umaibo sticks right thurrr!!!

12. Wen-G Says:
    January 28th, 2010 at 2:33 pm

    this was an AWSSOSME snack !! nom nom!

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